Pia Alive, Art Director and Brand Consultant

(this site is in constant evolution)

Projects

GONE / Creative Direction. Type Design: Tobias Castro

Lucas Vocos / Website Design. Development: Lucas Vocos

Universal / Identity Design

Jameszoo / Poster Design. Animation: Everton Guilherme

“Move it Like a Pro” 2023-2024 WeTransfer Brand Campaign

Comedia Nacional / Identity Design

WePresent / Closing credits, Brand Design.

ABOUT

Art Director and Brand Consultant. Based in Montevideo, formed in Buenos Aires and Amsterdam.

15 years of experience, shaped by leading brand design at WeTransfer and R/GA, and years of independent practice with clients and studios worldwide.

I work across identity, concepting, visual systems, and art direction, collaborating with studios, design teams, and independent clients worldwide. My work spans fashion, education, technology, arts, architecture, and culture, balancing conceptual thinking with visual execution.

I value long-term collaborations and close working relationships, from early concept to final execution.

Currently focused on working with artists, designers, and brands on identity and visual direction, while collaborating remotely with international studios and in-house design teams.

CONTACT

Available for remote projects worldwide. Open to collaborations with brands, studios, and creatives.

Instagram

Tumblr (Archive)

Selected work available upon request.

PRESS AND PUBLICATIONS

Featured in la tina (2023), Graphic Designers in Latin America book from Pupila, Costa Rica.

Featured in Idn Magazine (2015), New Designers, Hong Kong.

EXHIBITIONS AND TALKS

Dispararte (2024) in collaboration with Valentina Leoncini. Video installation. Magma Futura, Uruguay.

Forma Podcast x Superlocal Design Festival (2024). Roundtable on Latin American graphic design, moderated by Sebastián Gagin, with Cyla Costa, Alfredo Enciso, Gustavo Wojciechowski, and Berch Kotogian. MuMi, Montevideo, Uruguay.

CLIENTS

A selection of artists, designers, and independent brands I've collaborated with on identity and visual direction.

Ay not dead
Camila Ramon
Canal Mutuo
Casiopea
Comedia Nacional
Culto Cafe
Delfina Gue
Doma Collective
Fifi Almacen
Fundación Proa
GONE
Het HEM
La Rosa
Lost Fantasy
Margo
Office x Tohme
Oriental Films
Pastiche
Ponce Studio
Ries
Social Performer
Spirit of Sundaze Ensemble
Sofel
Superlocal
TATŪ
Universal
UJI

INDEPENDENT PRACTICE

Currently collaborating with international studios and design teams including U.N.N.A.M.E.D., 1stAveMachine, Butter Studio, NotReal, 4humans, NXTID, and Cresci’s.

IN-HOUSE EXPERIENCE

WeTransfer Creative Studio and WePresent (2023—2024) Brand Design Director. Amsterdam, the Netherlands.

R/GA (2020—2022) Brand Design Director, Brand Transformation team. New York, USA (remote).

Superestudio (2016—2019) Graphic Designer and Art Director. Buenos Aires, Argentina.

Regia Mag (2015—2017) Editorial Designer and Art Director. Buenos Aires, Argentina.

Mandarina C&D (2013—2014) Brand Designer. Buenos Aires, Argentina.

DHNN (2013—2014) Internship / Junior Brand Designer. Buenos Aires, Argentina.

Pantera (2011—2012) Graphic Designer and Art Assistant. Buenos Aires, Argentina.

FADU, Universidad de Buenos Aires (2018—2021) Graphic Design Professor, Morfologia 2, Longinotti. Buenos Aires, Argentina.